Beginning at 10 a.m., visitors can stroll down Main Street, which will be closed off for vehicles during the festival, in downtown Hampton.
The event, sponsored by the Downtown Development Authority and the Main Street program, will feature about 100 vendors, food, live entertainment and more.
“We always have some really unique participants in the festival that attract families from all over,” said Jan Lowe, an authority member and the event’s coordinator.
Some of the attendees’ favorite attractions, she said, include members of Chattahoochee Poultry, who bring a variety of live, exotic birds, beekeeper Tom Bonnell and a pace car from nearby Atlanta Motor Speedway.
A rock-climbing wall and live music will be new additions to the festival this year.
Former Hampton Mayor Chris Moore will be setting up a stage area for local singers to entertain the crowd.
“Last year there was a live music component to the festival, but we’ll have more people from right here in Hampton participating this year,” he said.
Since the first festival five years ago, the number of vendors and attendees has continued to grow.
“Years ago my husband, laughing, said that with pollen that comes every spring, Hampton should have a festival that celebrates it,” Lowe said.
“Our first year we had 17 vendors, and last year we had over 80 with about 2,000 people coming through the streets.”
The money raised from the festival goes towards helping beautify the city’s downtown area.
“The Downtown Development Authority uses the money to fix the downtown area, which is an ongoing project,” Lowe said.
“We recently used some of the funds for new street signs.”
She said she estimates a record number of visitors to the downtown area this year “if the weather is nice.”
“We’ve been fortunate enough to have beautiful weather for the past five years and after the winter [Henry County] had, people are ready to get outside and celebrate spring,” Lowe said.