Cier Black of Fairburn-based Cier B. Public Relations, a boutique public relations firm, developed the mixer to “build bridges for small business,” in which companies have fewer than 50 employees.
Black said as a small business owner herself, she identifies with the difficulty of acquiring the proper resources needed to be a successful business.
“I know there’s a need to connect small businesses with resources,” she said.
“I am always surrounded by professionals from different backgrounds with resources. This is my effort to help make that connection.”
The meet-and-greet will begin with introductions from a banker, a tax advisor, a leadership transformation coach and strategic planner about the resources available for small business owners.
Each speaker will briefly describe the services he or she offers and how they can contribute to small-business survivorship — and prosperity.
Following the speakers, attendees can participate in a mini-interview to “promote and raise awareness” on the scope of their company.
“It’s not so much networking,” said Black.
“It’s going to be a lot of information and tips.”
Small business owners, according to Black, are met with a different set of circumstances than say, a large business would face.
“When I think about sustaining my business and growing it, [small business owners] don’t have the budgets others have,” she said.
“We don’t have the staff support. I recognize the need to keep your business afloat. I am very passionate about passing the word on.”
The most crucial nugget of wisdom Black said she hopes attendees will retain is that “it takes a community to be successful” with a small business venture.
“Often times people think they can do it alone,” she said. “You can not do this alone. We have to help each other and be there for each other.”
The meet-and-greet will be held in the hotel’s Whiskey Bar.
Only 50 participants will be admitted to the meet-and-greet to keep it “small and intimate,” Black said.
Registration is required.
The hotel is at 1776 Harvard Avenue in College Park.