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Trick or trend: Halloween sales steady in south Fulton
by Christine Fonville
October 22, 2013 05:41 PM | 738 views | 0 0 comments | 14 14 recommendations | email to a friend | print
Staff / Katherine Frye / 
Employee Gregory Harrison stocks masks last week at Halloween Thrills.
Staff / Katherine Frye / Employee Gregory Harrison stocks masks last week at Halloween Thrills.
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October is the month for fall parties, trick-or-treating and costumes, so many south Fulton residents can be seen out and about shopping for fall essentials – decorations for the home and outfits to celebrate the season.

Julius Williams, store manager at Halloween Thrills store in Camp Creek Marketplace Shopping center, said as Halloween night approaches, the number of shoppers will continue to grow.

“By the time Halloween week gets here, this store will be packed and people will be shopping shoulder to shoulder in order to get the items they want,” he said.

Williams and sales clerks Laura Evins and Gregory Harrison, who moved shop from Atlantic Station in Midtown to the south Fulton area this year, said they are prepared to greet the new customers.

“Because we’re in a new location, we’re getting residents coming in who are shopping with us for the first time,” said Williams.

He also said every year brings new trends and sales for the season.

“I’ve noticed a lot of people buying pieces of costumes so far, either a mask or a cape, rather than a whole costume,” said Evins, who sported a 1920s flapper girl costume as she helped customers choose their accessories.

Despite the store’s opening in the beginning of October, Williams said it is common for people to last-minute shop for seasonal items.

“Although we’re seeing a slow start in sales, that isn’t unusual, and we’ll continue to sell out of items, especially this year’s popular costumes,” he said.

This season, the staff has seen an increase of interest in superhero costumes for children and adults.

“With all of the comic books that are now films, we get a lot of people coming in who want to be heroes and villains,” said Evins.

She also said theme parties, like masquerade balls or dressing like a specific decade, are popular this time of year.

“Many customers are looking for specific items to coordinate with a party theme and those people tend to spend the most amount of money in the store,” she said.

Economically, Williams says although sales may increase or decrease a little each year, they tend to be consistent.

“People have fun shopping for Halloween and kids will always want to dress up so it’s a tradition that shoppers are willing to spend money on,” he said.

Information: (404) 474-4460 or www.halloweenthrills.com.

Top 5 costumes:
Catwoman
Superhero
Witch
Police and/or prisoner
White jumpsuit

 

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